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META ADS PRICING
FACEBOOK AND INSTAGRAM ADS
Facebook and Instagram Ads are excellent for targeting specific groups of people based on their age, gender, interests, location, and many other factors. This is far more cost effective than than the traditional 'scatter-gun' approach to advertising, since your advert is reaching the specific customer profiles that match to your business' products or services.
We offer two different plans for Meta advertising. Which one will suit you will depend on your aim for the campaign and your monthly budget. If you just want an ongoing background campaign to run, to grow brand awareness, let people know what you do, and get them clicking through to look at your website, we'd advise you to go with Plan 1, which is cheaper and INCLUDES the ad spend paid to Meta. However, if you want be more aggressive with your marketing and want specifically to target sales/bookings, or generate new business leads, Plan 2 is the one to go for.
If you'd like to discuss your campaign over the phone before booking, please just contact us, and we chat through the process in person. Once booked you'll be sent an online intake form to collect more information from you.
1. Brand Awareness or Website Traffic
*SPECIAL OFFER* For a limited time only we are INCLUDING £100 PER MONTH AD SPEND with this campaign! So, no extras to pay. Ideal for small businesses keen to grow online.
We will create and manage your campaign for the whole month, focusing it on, and optimising it for your ideal customers.
You choose your goal:
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Increase awareness of your company brand - get your ads in front as as many profiles as possible. Show people who you are and what you do, and how to contact you.
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Drive traffic to your website - get as many clicks as possible from your ads through to your website.
£499/m
INCLUDING Ad Spend
2. Sales, Bookings or Leads
We will create, run, and then retarget your ads to a customised audience that have an known interest in your products/services. This is far more cost effective than than the traditional 'scatter-gun' approach to advertising since your advert is reaching the specific customer profiles that match to your business' products or services.
The campaign will increase awareness of your company brand, and generate website traffic, but on top of that we will target more advanced goals. You might choose to:
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Increase visitors to your physical store/salon/restaurant
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Increase sales or bookings on your website
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Generate warm leads including the contact details of people interested in your products or services.
Please note that your monthly subscription FEE COVERS ONLY OUR MANAGEMENT CHARGE. You will need to pay for your ad spend separately, directly to Meta. We recommend a minimum ad £450 per month, although you can choose your level of spend to match your campaign.
£499/m
EXCLUDING Ad Spend
Boring Extra Stuff To Know...
The content for your adverts (images/videos) is ideally be provided by you - we will then edit the raw content to create more dynamic ads. We can also use stock images and videos if your don't have suitable images.
We ask for a minimum 3-month commitment at the start, as it takes time with a new account to connect your account, make the ads, and work on the account once live to optimise your target audience. Whilst you will certainly see results within month one, the ads are unlikely to run at full speed until month three.